1940: The journey begins
In 1940, Madanlal Shivnarayan Samdani, from a Maheshwari Marwari family of Manasa in Madhya Pradesh, came to Mumbai with ambition, determination and an entrepreneurial outlook.
A family of entrepreneurs & professionals, since 1940
Rooted in Enterprise. Guided by Values. Growing Across Generations.
The Samdanis are a Maheshwari Marwari family. Their journey in Mumbai began when Madanlal Shivnarayan Samdani arrived from Manasa in 1940.
Madanlal Shivnarayan Samdani combined entrepreneurship with a strong sense of social responsibility. His approach was built around three enduring ideas: enterprise, family and giving back.
These principles continue to connect the family's journeys today.
Follow the storyFrom scratch: Beginning with limited resources
Beginning with limited resources, he went on to create and build businesses across different areas.
Starting from scratch, he built businesses, supported communities and created a family culture rooted in entrepreneurship, values and responsibility.
Enterprise: An instinct for opportunity
Creating opportunities, building businesses and constantly looking ahead.
His ability to identify opportunities, take calculated risks and build for the long term laid the foundation for the family's entrepreneurial journey.
Family: A culture of togetherness
Building a culture of togetherness, shared responsibility and support across generations.
Integrity: But his legacy was not limited to business
He believed strongly in family, responsibility, integrity and helping others.
These principles became an important part of the culture of the Samdani family and continue to influence succeeding generations.
Giving back: Success, shared
Using success as an opportunity to contribute to society and support those in need.
1990: The Charitable Trust is established
The Mohinidevi Madanlal Samdani Charitable Trust is established. The family's tradition of philanthropy continues through the Trust, across education, healthcare, community welfare, culture and the environment.
Generations: One foundation, carried across generations
The foundations he created went beyond individual businesses. They shaped an entrepreneurial mindset and a family culture that continued across generations.
Over time, the family expanded into different businesses and professions.
Today: Many journeys, one foundation
Members of the family work as entrepreneurs and professionals across textiles, manufacturing, taxation, financial services, healthcare, marketing technology and cloud automation.
- Textiles
- Manufacturing
- Taxation
- Financial services
- Healthcare
- Marketing technology
- Cloud automation
One foundation. Many journeys.
Over time, the family expanded into different businesses and professions. Today, members of the Samdani family are active across five fields.
Manufacturing & Textiles
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Maheshwari Yarntex
Textiles
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Systems & Controls (opens their website in a new tab)
Testing Equipment Manufacturing
Makes tensile testing machines and load measurement equipment in Andheri East, Mumbai. Its universal testing machines and twist testers measure the strength of yarn, fabrics, plastics, rubber, paper and metals.
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Fabrotech
Timers & Switches
Technology & Consulting
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Highpurple (opens their website in a new tab)
MarTech Consulting
Builds marketing systems for growth-stage businesses, from go-to-market strategy and paid acquisition to conversion design, CRM automation and revenue analytics.
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Helstify (opens their website in a new tab)
Cloud Automation
Builds, ships and runs applications from a prompt. Customers connect the AI they already use, and Helstify writes the code, sets up the database, points the domain and keeps the app running. It also offers web, mail and game server hosting.
Professional Services
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Samdani & Hamirwasia (opens their website in a new tab)
Taxation & Audit
A partner-led firm of chartered accountants in Mumbai, established in 1991. It handles audit, taxation, accounting and transaction advisory for founder-led SMEs, promoter groups and established enterprises.
Financial Services
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Aniruddha Samdani Finserv (opens their website in a new tab)
Wealth Management
An AMFI-registered mutual fund distributor with more than 15 years in wealth management. It builds mutual fund and fixed income portfolios for high-net-worth individuals, focused on preserving capital and steady long-term growth.
Healthcare & Education
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Sushruta Education & Training Services
Medical Education & Event Management
What connects us
Five things hold a family of entrepreneurs and professionals together, whatever field each person works in.
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Entrepreneurship
A willingness to create, build and pursue new opportunities.
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Professional Excellence
Developing expertise and credibility in every field of work.
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Family
A culture of togetherness, mutual support and shared values.
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Adaptability
Continuing to evolve across industries, professions and new technologies.
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Responsibility
Contributing to society and carrying forward a tradition of philanthropy.